Sales coaching, workshops and audits that help your team book more of the right events.

One Team at a Time

Revolutionizing Catering & Venue Sales

SALES STRATEGIST & COACH FOR CATERERS AND VENUES

VIRTUAL COACHING

SALES WORKSHOPS

See what your clients see, plus a 30, 60, 90 day plan.
See your business through your clients’ eyes. A secret shop of your full sales and marketing journey, plus a 30, 60, 90 day plan to win more of the right events.

SALES & MARKETING STRATEGY AUDIT

Whether you lead a team of twenty or you are the whole sales department, there is a way for us to build something great together.

Salespeople who sell with confidence. Leaders who coach from clear numbers.
One-on-one and team coaching for owners, directors of sales and every salesperson, built around your pipeline and the events you want to book.

One strong foundation. A custom experience for every client.
High-energy, in-person workshops for catering teams, venue teams or both together. Everyone participates, and everyone leaves ready to sell.

Ways to Work Together

EVERYTHING YOUR SALES TEAM NEEDS TO RISE

SPEAKING

LIGHT UP YOUR CONFERENCE

An audience that leaves ready to sell on Monday morning.
TEDx speaker and conference favorite. Margaret brings the energy that fills a room and the lessons your audience will use on Monday morning.

What You Walk Away With

A PARTNER IN THE WORK
Someone in your corner, from the first plan to the big win.

CLEAR NUMBERS
A view of inquiries, tours and bookings that shows where to focus.

A CONFIDENT TEAM
Salespeople who know what to say at every step.

MORE OF THE RIGHT EVENTS
A sales process that books the clients you love serving.

we listen first

Margaret learns your team, your venue, your menus, your guests, and your goals.

we look at the numbers

we build it together

we practice out loud

we measure
and celebrate

Inquiries, tours, tastings, conversion and booked dates show where the opportunity lives.

Scripts, follow-up rhythms, pricing conversations and dashboards, shaped around your business.

Role play, real scenarios and live feedback until it feels natural.

Progress gets tracked, wins get named, and the system keeps working after the session ends.

to work with rainmaker

What it Feels Like

MARKETING

YOUR CLIENTS WILL LOVE

Sales Tools

Catering lookbooks, venue planning guides and seasonal menus that let clients see themselves at your event long before the first call, so every conversation starts further down the path.

“The value of AI is the time and attention it gives us back. What we do with that attention is where hospitality happens.”

Your team gets time back, and your clients get more of their attention.

Discovery that stays with you. Organize every conversation so your salespeople know exactly what matters to each client and which questions to ask next.

Proposals in their own words. Create proposals and pitch decks that mirror what the client told you and reflect what they said mattered most.

Confidence before the call. Practice the pricing conversation so every salesperson explains the investment clearly and calmly.

Follow-up worth opening. Draft a thoughtful next message in moments, then make it specific and human.

A clear view for leaders. Dashboards that connect to your CRM, so you see your pipeline and coach with confidence.

Your Buyers Plan With AI.
Your Team Can Serve Them With It.

Where Ai Fits

Rainmaker builds AI tools with your leaders and trains your salespeople to use them with ease. Every tool is designed around your venue, your menus and the way your team sells.

love notes from our clients

"I can't say enough about working with Margaret at Rainmaker."

- Tracy Vessillo, President - Puff 'n Stuff Catering

"We are a large, successful premier event caterer in Florida and have been for many years. We were looking to rebuild our sales program from the bottom up. Everything from a new commission schedule, new goals for the sales teams, new marketing and social media strategies to training for the whole team. These are just some of the things Margaret helped us create. I would even say that Margaret's contributions benefited the company beyond just sales and marketing. As a result of working with Rainmaker, we now have a focused business plan moving forward. Margaret even worked with us on recruiting and hiring a new VP of Sales and Marketing that has ensured we carry Rainmaker’s programs forward and beyond. Rainmaker is well worth the investment.

"Partnering with Margaret and Rainmaker Sales and Marketing has been a transformative experience both personally and for my business."

- Chris Sanchez, Managing Partner - The Lux Group

"As the owner and CEO of a rapidly expanding catering and hospitality company, I’ve seen firsthand how Margaret’s guidance has driven us to new heights. Over the years, Margaret has evolved from a consultant into a trusted mentor and dear friend. Her unwavering commitment to our success is reflected in her deep involvement in every initiative. She consistently goes above and beyond to ensure our team thrives. By bringing the latest best practices to the table, she ensures we remain at the forefront of the industry."

"Words cannot begin to express the love and admiration I have for Rainmaker Sales and Marketing, and especially for Margaret."

- Brooke Maier, JDK Group, Floral and Event Design Coordinator


"Her unwavering passion for people, sales, and the events industry is truly palpable. Margaret is a constant source of inspiration, reminding me daily to be a better sales representative and, more importantly, a better person. She radiates positivity and continuously motivates her teams to be the best version of themselves through innovation and thoughtful connection. I genuinely wouldn’t be where I am today without her invaluable guidance and support."

"Margaret at Rainmaker Sales & Marketing is hands down the best of the best!"

- Lizzy Desibia, COO - Russell Morin

As the COO of a large premier catering company in New England and a member of Leading Caterers of America, I've had the pleasure of working with some fantastic sales and marketing coaches, but Margaret is truly in a league of her own. Her ability to spot sales and marketing opportunities in everyday life is nothing short of remarkable! She consistently brings something new to the table, never letting her content get stale, exactly the kind of tactic every great catering salesperson should be using. Every conversation with her sparks fresh ideas that are so relevant to catering and events. She’s been an inspiration not only to me but also to my entire team. If you’re looking for someone who’s creative, insightful, and has an unmatched passion for what she does, look no further.
Margaret is a true game-changer!

"I started working with Margaret about a year ago, and my life has not been the same since."

- Matt Haggerty, DSquared Hospitality

"Margaret brings an energy that is truly unmatched. Her decades of experience come through in the way she listens with intention, offers strategic and thoughtful solutions, and helps you view challenges with clarity and confidence. Margaret blends kindness with accountability, guiding you to grow while reminding you that meaningful work becomes fulfilling when you genuinely love what you do. Everything you are striving for is already within you. Margaret simply helps you unlock it."

Margaret Brower is the trusted advisor behind some of the country's leading catering and venue sales teams.

Her first sales mentor was her dad, who showed her that every great sale begins with genuinely caring about the person across the table. Two decades of leading multimillion-dollar sales organizations later, that lesson still shapes everything she teaches.

Today she works side by side with owners, directors of sales and every salesperson on their teams to book more of the right events, raise conversion and build systems that keep working long after the session ends.

What you get is someone to plan with, dream with and build with, right there in the work beside you.

Meet Margaret

SALES STRATEGIST & COACH FOR CATERERS AND VENUES

MEET YOUR SALES COACH

The Core of Rainmaker is Simple

When people have the clarity, confidence and structure to do their best work, extraordinary results follow.

FREE SALES SCORECARD

Wondering Where to Start?

How strong is your sales system?

Answer 20 quick questions about how your team sells today. In about four minutes you will see where your bookings are gaining momentum and where your next opportunity is waiting.

Your Score where your system stands today
Your Forecast where your bookings are headed
Your Fastest Win the one area to focus on first

20 QUESTIONS • ABOUT 4 MINUTES • FREE

TRY A QUESTION0 OF 20

When a new inquiry comes in, how quickly does your team usually reply?

Tap an answer to see how it works.

THE RAINMAKER NEWSLETTER

SALES INSIGHTS FOR CATERING AND VENUE LEADERS

The Forecast

A real story from the sales floor, words you can use with clients that week, and one small challenge to bring to your next sales meeting.

INDUSTRY NEWS
SALES STRATEGY
MARGARET’S TAKE

IN EVERY ISSUE

Arrives every other week. Join 1,000+ caterers and venue leaders who read it.

What’s moving in catering and venue sales
One idea for your next tour or tasting
My honest perspective from the field